What I Learned at INMAN Connect NYC or 'Go Make Something Happen'

It’s no big secret how to maximize your business, stay ahead of the curve, on top of your industry. The INMAN CONNECT conference held in NYC was most enlightening, so I will share my takeaways: These may apply to any business, not just real estate. Look for brilliance, innovation, ideas…Raise the IQ of your industry!

  • ‘GO MAKE SOMETHING HAPPEN’ Seth Godin, marketing guru and thought leader talked about “ent” words – engagement, enrollment, acknowledgement. The normal curve is getting flatter.
  • Teams matter – collaboration
  • One word company names are trending – YAY Cafe!
  • Adopt disruptive technology
  • Community connectedness
  • Predictive analytics for increased revenue
  • Culture – Be true! It must be sustainable
  • Find a story – train/educate with excitement – listen/engage/share/support
  • Value Proposition – what do you stand for? are your core values articulate?
  • VR – Virtual Reality – virtual is reality, embrace it

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